Force Motors Ltd., a prominent name in Indiaās commercial and utility vehicle segment, reported a robust 19.14% year-on-year growth in total vehicle sales for May 2025. The companyās strong domestic performance offset a sharp decline in exports, showcasing its resilience and growing demand in the Indian market.
š May 2025 Sales Snapshot
Category | May 2025 Units | May 2024 Units | YoY Growth |
---|---|---|---|
Domestic Sales | 3,002 | 2,412 | +24.46% |
Export Sales | 86 | 180 | -52.22% |
Total Sales | 3,088 | 2,592 | +19.14% |
- TheĀ TravellerĀ andĀ TraxĀ series were the top-selling models.
- TheĀ Gurkha SUVĀ also contributed to sales, especially in niche off-road and lifestyle segments.
The surge in domestic sales was driven by increased demand across Force Motorsā core segments:Ā Small Commercial Vehicles (SCVs), Light Commercial Vehicles (LCVs), Utility Vehicles (UVs), and SUVs.
š Best-Selling Vehicles: Trax and Traveller Dominate
Force Motorsā iconic Trax and Traveller models continued to be the backbone of its sales success in May 2025. These vehicles are widely used in:
- Public transportation
- Ambulance services
- Rural mobility
- Cargo logistics
The Traveller, known for its spacious design and reliability, remains a top choice for institutional buyers and fleet operators. Meanwhile, the Trax, with its rugged build and off-road capabilities, is especially popular in semi-urban and rural markets.
š Export Challenges
While domestic sales soared, exports fell sharply by 52.22%, with only 86 units shipped compared to 180 in May 2024. This decline reflects ongoing global logistics challenges and weaker demand in international markets.
š About Force Motors
Founded in 1958 and headquartered in Pune, Force Motors is a key player in Indiaās commercial vehicle landscape. The company is also a trusted manufacturing partner for BMW and Mercedes-Benz, producing engines for their India-assembled models.
šĀ Popular Force Motors Vehicles & Prices (Ex-showroom)
1. Force Traveller Series
- Traveller Delivery Van: ā¹14.25 ā ā¹18.74 lakh
- Urbania (Luxury Van): ā¹31.13 ā ā¹38.34 lakh
- Use: School buses, ambulances, staff transport, cargo

2. Force Trax Series
- Trax Cruiser / Toofan / Ambulance variants
- Price Range: ā¹11.73 ā ā¹20.67 lakh (approx.)
- Use: Rural transport, government fleets, ambulances

3. Force Gurkha (2025 Model)
- Price: ā¹16.75 lakh
- Mileage: ~12 km/l
- Seating: 4 / 7-seater options
- Use: Off-road, adventure, lifestyle SUV

š Conclusion: A Strong Domestic Comeback
Despite global headwinds, Force Motorsā performance in May 2025 highlights its strong domestic positioning and the enduring appeal of its flagship models. With continued focus on innovation and rural mobility, the company is well-poised for sustained growth in the coming quarters.