TVS Motor Company has achieved an unprecedented milestone by logging its highest-ever quarterly sales in Q1 FY 2025-26. With a remarkable 12.77 lakh units sold, this represents a robust growth trajectory, further solidifying its position in the automotive industry.
Breaking Down the Record Sales
- Two-Wheelers:
- TVS reported sales of 12.32 lakh two-wheelers, marking a 17% year-on-year (YoY) growth compared to 10.56 lakh units sold in Q1 FY 2024-25.
- Domestic Sales: 8.8 lakh units (+13% YoY).
- Export Sales: 3.52 lakh units (+39% YoY).
- Key Contributors:
- TVS Apache Range: Significant growth in urban markets due to its advanced features and sporty design.
- TVS Jupiter: Continued dominance in the scooter segment.
- TVS iQube Electric: Surged in popularity, reflecting a shift towards electric mobility.
- Three-Wheelers:
- Sales grew by an impressive 46% YoY, reaching 0.45 lakh units, up from 0.31 lakh units in the previous year.
- Exports accounted for a significant portion of these sales, reflecting strong international demand for TVS’s three-wheeler lineup.

Competitive Landscape
In comparison to competitors:
- Hero MotoCorp: While Hero remains the market leader in terms of sheer volume, its growth rate was relatively moderate at 8% YoY, with Q1 sales of 14.5 lakh units.
- Bajaj Auto: Focused primarily on exports, Bajaj reported a YoY growth of 10% in total sales, reaching 11.2 lakh units, but lagged behind TVS in domestic sales growth.
- Honda Motorcycle & Scooter India: Honda posted a growth of 12% YoY, selling 13.4 lakh units in Q1, with the Activa remaining its best-seller.
TVS Motor’s YoY growth rate outpaces many of its competitors, indicating a robust market strategy and diversified product portfolio.
Future Expectations
- Expansion in Electric Vehicles (EVs):
TVS plans to expand its EV offerings with new models under the iQube lineup. The company is also investing in charging infrastructure to enhance consumer convenience. - Global Market Growth:
Strong export performance in Africa, Latin America, and Southeast Asia is expected to continue, fueled by TVS’s competitive pricing and reliability. - Focus on Premium Motorcycles:
With the Apache series and upcoming models, TVS is targeting the growing premium motorcycle segment. - Sustainability Goals:
TVS’s commitment to sustainability and innovation, including hybrid technology and improved fuel efficiency, aligns with changing consumer preferences.
TVS Motors Official Website.
Conclusion
The record-breaking Q1 FY 2025-26 sales underscore TVS Motor’s ability to adapt and thrive in a competitive market. With its strong focus on innovation, electric mobility, and global expansion, the company is poised for continued success.
As TVS builds on this momentum, it is well-positioned to challenge its competitors and further cement its reputation as one of the leading players in the automotive industry.
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