NEW DELHI, India – July 13, 2025 – Prepare for a paradigm shift in India’s luxury MPV segment. MG Motor India, in collaboration with JSW, is poised to launch the highly anticipated MG M9 electric MPV by the end of July 2025, with an expected official launch date of July 30, 2025. Unveiled at the Bharat Mobility Global Expo 2025 earlier this year, the M9 – globally known as the Mifa 9 – is set to offer a compelling blend of opulent comfort, cutting-edge technology, and zero-emission mobility, directly challenging established players with its electric advantage.
The M9 isn’t just another MPV; it’s designed to be a “mobile sanctuary,” with a clear focus on delivering a first-class, chauffeur-driven experience. Its arrival marks MG’s aggressive push into the premium electric vehicle space, solidifying its position as a forward-thinking automotive brand in India.
What’s New: A Grand Entrance in the EV Luxury Segment
The MG M9 is a completely new offering for the Indian market, positioning itself as the country’s first truly luxury electric MPV. Its novelty lies in its all-electric powertrain coupled with an uncompromising approach to comfort and features, setting it apart from its fossil-fueled competitors.
Launch Date & Availability:
Bookings for the MG M9 have already commenced, with the official price announcement and market launch expected by July 30, 2025. The M9 will be retailed through MG’s exclusive MG Select dealerships, designed to offer an elevated and premium customer experience. Plans are underway to open 14 such dealerships across 13 Indian cities by September 2025. Deliveries for the initial bookings are expected to begin in December 2025.
Exterior: Commanding Presence with Understated Elegance
The MG M9 is a vehicle that commands attention with its sheer size and sophisticated design, stretching over 5.2 meters in length, making it one of the longest MPVs in India.
- Front Profile: It features a striking, large trapezoidal grille flanked by sleek split LED headlamps and connected LED DRLs, giving it a modern and futuristic face.
- Side View: The profile is long and substantial, emphasized by electric sliding rear doors for dramatic and effortless ingress/egress. It rides on stylish 19-inch diamond-cut alloy wheels wrapped in self-sealing Continental tyres. All three exterior color options (Pearl Lustre White, Concrete Grey, and Metal Black) come with contrasting black roofs.
- Rear Design: The rear boasts connected LED taillights (inspired by the “Star River”), an electrically operated tailgate, and a roof spoiler with an integrated stop lamp, completing its premium look.
Interior: A Sanctuary of Luxury and Technology
The M9’s interior is where it truly shines, prioritizing unparalleled comfort and advanced technology, especially for second-row occupants.
- “Presidential Seats”: The highlight is undoubtedly the second-row captain seats, which are more akin to airline first-class pods. These 16-way power-adjustable seats offer heating, ventilation, and an 8-mode massage function. They can fully recline to create a near-flat, bed-like setup.
- Integrated Controls: A fully integrated touchscreen control interface is nestled in the armrest, providing intuitive access to seat settings, ambient lighting, panoramic sunroof controls, and air conditioning without needing to stretch.
- Dashboard & Displays: The dashboard boasts a minimalistic design with very few physical buttons. It features a 12.3-inch central touchscreen infotainment system and a 7-inch digital driver’s display. The infotainment system supports MG’s iSmart connected car technology with over 40 features, including voice commands and smartwatch compatibility.
- Spacious & Practical: Despite its luxury focus, the M9 remains highly practical. The third row is genuinely spacious, accommodating two adults comfortably with ample legroom, individual AC vents, and USB charging ports. The third row can slide or fold flat, extending boot space up to an impressive 1,720 litres. A clever 55-litre ‘frunk’ (front trunk) under the bonnet adds extra storage.
- Premium Amenities: Other luxurious touches include dual-pane sunroofs (single-pane for front, panoramic for rear), a 13-speaker JBL audio system, multi-zone climate control (three-zone), ambient lighting with 64 colors, an air purifier, wireless charging, and an electric IRVM (Inside Rear View Mirror) that can be integrated with a dashcam.
Performance & Specifications:
The MG M9 is built on an all-electric platform designed for smooth and efficient luxury travel.
- Battery & Range: It is powered by a large 90 kWh Nickel Manganese Cobalt (NMC) battery pack. MG claims an impressive range of 548 km on a single charge based on internal testing, while the WLTP-certified range is 430 km.
- Motor & Power: A single front-mounted electric motor delivers 241 bhp (245 PS) of power and 350 Nm of peak torque.
- Charging: It supports fast charging, with a 160 kW DC fast charger capable of 0-100% in approximately 90 minutes. An 11 kW AC charger will take about 10 hours for a full charge at home or office.
- Driving Dynamics: The M9 offers a refined driving experience, with a soft suspension setup ensuring a comfortable ride over varying road surfaces. Despite its size, it feels manageable in urban environments due to excellent visibility and light steering.
Safety:
Safety is paramount in the M9, which has received a 5-star crash test rating in both Euro NCAP and ANCAP tests.
- ADAS: It comes equipped with a comprehensive Level 2 ADAS (Advanced Driver-Assistance Systems) suite, including features like Adaptive Cruise Control, Forward Collision Warning with Auto Emergency Braking, Blind Spot Detection, Lane Keep Assist, and Intelligent Speed Limit Assistance.
- Airbags: Seven airbags are standard, providing enhanced occupant protection.
- Other Features: A 360-degree camera, ISOFIX mounts, Electronic Stability Control (ESC), ABS with EBD, TPMS, and Driver Fatigue Monitoring System further bolster its safety credentials.
Expected Pricing:
The MG M9 is expected to be priced competitively to disrupt the luxury MPV segment. While official prices are yet to be announced, estimates suggest an ex-showroom price range of ₹70 lakh to ₹80 lakh. This strategic pricing aims to offer “Vellfire-like luxury at a Carnival price point,” as some automotive experts have noted.
Competition:
Upon its launch, the MG M9 will primarily compete with:
- Toyota Vellfire (ICE): The current segment leader in luxury MPVs, known for its comfort and premium features. The M9’s electric powertrain offers a distinct advantage.
- Kia Carnival (ICE): A strong contender offering a blend of space, features, and relatively accessible pricing in the premium MPV space.
- Lexus LM (Hybrid): A highly luxurious offering that sits at the very top of the segment.
The M9 uniquely positions itself as the only all-electric offering in this premium luxury MPV category, giving it a strong competitive edge for environmentally conscious luxury buyers.
Public Reaction & Market Outlook:
List
Which one is best for you? Toyota VellFire or Mercedes V-Class or Kia Carnival
Toyota Vellfire: Why Celebrities are lining up to buy this car?
The public reaction to the MG M9 has been overwhelmingly positive, especially following its showcase at the Bharat Mobility Global Expo. Consumers are excited about:
- Electrified Luxury: The combination of premium features with a zero-emission powertrain.
- Spacious & Comfortable Cabin: The “Presidential Seats” and overall opulent interior have garnered significant praise.
- Value Proposition: The expectation of Vellfire-level luxury at a potentially more accessible price point has generated strong interest.
While the sheer size might be a minor concern for navigating extremely narrow city lanes, the M9 is primarily aimed at chauffeur-driven owners who prioritize rear-seat comfort and a silent, refined ride. Its strong safety ratings and extensive feature list make it a highly compelling package.
The MG M9 is not just another vehicle launch; it’s a statement by JSW MG Motor about the future of luxury mobility in India. As the launch date draws near, the M9 is poised to create a significant ripple in the premium automotive landscape.
Keep following AskAutoExpert for more such news from the Auto world!
